Peter Nilsson

Chief Marketing Officer

Peter explores how technology, strategy, and innovation shape the future of business. Emerging trends, operational challenges, and the ideas driving industry transformation are often at the heart of the topics Peter finds most compelling. Peter believes the most impactful insights come from connecting technological change with real-world business outcomes.

Content by Peter Nilsson

Content
Reads
Read time
Article SSOT vs. SVOT: The critical difference companies get wrong
117
8 min
Article AI lets you do more, but do you know what’s worth doing?
414
6 min
Article B2B Marketing is about people, not products
689
8 min
Article Why giving away the answer might be costing you attention
628
4 min
Article Finance doesn’t run on money, it runs on trust.
491
3 min
Article You’re one “So what?” away from better marketing
741
3 min
Article Here’s why you don’t want a perfect 5-star rating
896
3 min
Article 5 Types of Supply Chain Control Towers
1,177
8 min
Article Why Digital Transformation starts with documentation
745
3 min
Video 5 Myths about planning and execution
Linked
Linked
Article From Data to Decisions: AI in Manufacturing
Linked
Linked
Article Is your Digital Transformation stuck in first gear?
Linked
Linked
Article Exposing the myth of Blockchain: Why the hype is holding you back
Linked
Linked